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Connie Lancaster

St. Petersburg. No better place. No better time.

Meet Real Estate Lover Connie Lancaster

Connie Lancaster lives and breathes real estate. “Even when I go to the mountains for vacation, I spend much of my time looking at properties. Real estate has been a passion for many years,” says Connie, who previously had a successful 20-year career in the European automobile industry.

A resident of St. Petersburg’s stately Old Northeast, Connie especially loves dealing with historic homes, condos and bungalows in the Old Northeast and southern Pinellas, as well as beach properties. She also enjoys working with second home buyers and vacation buyers. She even sells real estate in Western North Carolina, where she has a mountain home. The “House of Views,” as she calls the log cabin, is located in friendly Maggie Valley, a popular destination in the heart of the Great Smoky Mountains.

After years of investing in properties in St. Petersburg for herself, family and friends, Connie teamed up with a longtime friend, Cynthia Serra, and they both decided to turn their hobby into their profession. After several years in the business their work load warranted adding another partner. Enter Edward Sandford. As a consultant in Chicago and a master at Internet marketing for larger international companies, Ed became the glue for the group known as The Platinum Group (he keeps “the Ladies,” as he calls them, in order).

Of her business philosophy Connie says, “We try to limit the number of clients we work with so we can do a good job for them. With me you get three.” The clients benefit from the contributions made by each team member and their support staff.

Sales and marketing are certainly a large part of what Connie and The Platinum Group provide. They do offer so much more than is traditional because of their close associations with their team of vendors and the ability to offer their clients knowledge and services that go far beyond the actual real estate transaction.

The partnership operates under the umbrella of Smith & Associates Realtors, Inc., Beach Drive Northeast, St. Petersburg. As associates of Tampa Bay’s largest and most respected independent real estate firm, Smith & Associates, they are proud to be part of a company that has built its entire reputation on providing quality service that generations of satisfied homeowners have trusted.


Connie Lancaster
Smith & Associates, Inc.
330 Beach Dr. NE
St. Petersburg, FL 33701
(727) 741-2000

Fax (727) 827-4388
connie@connielancaster.com 
www.Homes4SaleFla.com 

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